Happy Mascots: Ni-tere-ching!

Japan is a densely populated country. Not just with people, but also with cute, happy mascots. Every other product, brand or institution appears to have one (or more). While most are native Japanese, European classics such as Nijntje/Miffy and Barbapappa are also licensed here to promote various products. In this series of posts (Happy Mascots) I'll regularly be showing these cute, happy, but sometimes ugly members of Japanese culture. Most perform their job extremely well and cheer me up.
First up: Ni-tere-ching! Ni-tere-ching gets his name from Nippon Terebi (television) and the sound he makes when he slaps himself on the head. He's the Happy Mascot of NTV, and slaps himself on the head between commercials in a 2-second ident. Ching!